data solutions

Your data advantage: More accuracy, more impact

Turning raw data into real business value

Identify your market, discover hidden opportunities, and drive results with Data Axle’s accurate, enriched business and consumer data—built to boost AdTech, MarTech, and AI strategies.

90M+
business profiles with 400+ attributes
250M+
consumer profiles with 300+ attributes
2T+
customer records processed each year
Business data

Gain a reliable view of businesses across all stages of operational status. Backed by decades of experience as a premier data compiler and consistently recognized as a market leader by Forrester, we ensure the highest standards of data accuracy with broad insights. Offerings include core business data, technographic, intent, specialty data, and more.

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Consumer data

Built with privacy at its core, data is sourced from more than 100 public and proprietary sources, giving you access to accurate, high-quality insights. As data regulations evolve, choosing a trusted partner is essential to ensuring compliant, responsible data usage. Our expertise helps you navigate this shifting landscape with confidence.

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Blended persona solutions

Access pre-linked datasets to connect business and consumer identities, enhancing marketing, analytics, and customer engagement. Advanced machine learning improves linkage accuracy, providing a full view of individuals. Use ready-to-use data or blend your own to unify profiles, optimize targeting, and unlock growth opportunities.

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“Data Axle is a unique choice for those companies seeking deep business location data, small business markets, and the ability to link personal and professional profiles.”

The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2024

“Data Axle maintains an individual identity graph, making it a rare data provider that plays in both B2B and B2C markets.”

The Forrester Wave™: Intent Data Providers for B2B, Q1 2025

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360 data management

Clean, connected data is the foundation of better marketing. Audience360® unifies your 0-3rd party data from every source into one accurate, consistent system—so you can trust your insights, understand your audience, and act with confidence across every platform. No silos, no guesswork—just clarity.

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Integrations & APIs

Flexible data delivery solutions ensure your data flows where it’s needed—into your internal systems or out to more than 100 digital advertising platforms, data marketplaces, and partners. Move data securely and efficiently to power targeting, analytics, and activation across your entire ecosystem.

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Clean & enhance solutions

Better data drives better outcomes. Our flexible processing solutions help you clean, update, and enhance business and consumer records—on your terms. Eliminate waste, reduce costly errors, and boost performance with accurate, up-to-date data tailored to your marketing and sales needs.

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Data licensing

License full datasets to power your products, platforms, and decisions. From powering navigation systems and search engines to supporting risk management and business intelligence, our data fuels critical operations for companies of all sizes—helping them innovate, scale, and solve complex challenges with confidence.

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"Data Axle has been an invaluable partner in our marketing journey. Their expertise in building and managing our marketing database has allowed us to define our customer segments and integrate personas into our strategies effectively. Their supply of valuable consumer data has significantly enriched our marketing efforts and improved our understanding of our customers and prospecting audience."
Kim Kolakowski, VP Database Marketing, Credit Marketing & Gift Card Marketing
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Data without limits

Integrate continuously verified, real-time data into your products or applications with ease. Our documentation and support ensure a seamless process, so you can focus on building great products and driving informed insights.

Enhance your customer and sales applications with pre-built integrations for Salesforce, Microsoft Dynamics, and more. Access accurate, up-tp-date data seamlessly while continuing to use the software that fits your workflow.

Customize and integrate the business and consumer data you need to power innovative solutions. Flexible licensing lets you incorporate data where it adds the most value, enhancing customer experience and outcomes.

Access Data Axle’s data in public digital marketplaces like DMPs, DSPs, and data exchanges to build and activate custom or standard audiences for precise online targeting.

Seamlessly access or transfer data to your cloud platform of choice, ensuring it integrates within your secure environment. Keep your data accessible, scalable, and optimized for your business needs.

Build a clean data foundation for activation. Data Axle’s solutions ensure your data is accurate, unified, and ready to power your existing or new AdTech and MarTech platforms in real time.

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