Data Monetization

Monetize the valuable data you own

1.5 Billion

names shipped annually

40K

orders shipped annually

600+

clients served

1.5 Billion

names shipped annually

40K

orders shipped annually

600+

clients served

Your most valuable asset is your customer file

We will help you discover untapped revenue streams by monetizing your customer or donor data through a carefully managed process that protects your customer relationships and data while generating revenue for you.

 

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We make it simple

Our team of data management pros will represent your file to the direct marketing community using proactive selling techniques and aggressive marketing strategies. We’ll find clients who will pay to use your data and handle all sales, data processing, customer service, and reporting to make it a completely hands-off experience.

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You’re in good company

We manage thousands of lists for publishers, catalogers, online marketers, nonprofit organizations, education/seminar firms, professional membership organizations and many more. Let us help you find another revenue stream for your organization.

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"The bottom line is we continue our relationship with Data Axle year after year because they give us the results we expect from a List Manager. They work diligently with us to find new opportunities that have allowed us to increase list revenue year after year. We feel we especially benefit from their high level of communication and industry knowledge."
Ed Andriusis
Mercy Home for Boys and Girls
A proven process for helping you monetize your data

Whether you’re just starting to explore the potential of data monetization or you’ve been using it for years, your success is our priority. Our service includes securely processing and hosting your file, promoting it, and managing all orders on your behalf. Our experienced team will fine-tune your list to increase its usability and value in the marketplace from when you first engage with us.

Market analysis
We first perform an in-depth competitive market analysis to determine the current value of your list
Data enhancement
We then use Data Axle’s proprietary databases and data processing techniques to improve the cleanliness and accuracy of your data, increasing its value
List promotions
We start proactively and consistently promoting your list to all prospective buyers
Let's talk about your data!

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